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FIE Cooperative Attending, 21Food Witness the Industry Charm
Time:07 Dec 2009
Posted by 21food.com

Regarding the Hall layout, in Hall 8, the aisle is marked from A to S, and most worldwide big banks are gathered, with 3/4 area of luxury booth designing. In terms of booth decoration, various technologies are fully adopted. Besides the common decorative paintings and ingenious booth construction design, there are also unique designing with multi-media projection effects. This trade show is not only a show for food additives & ingredients, but also one show for booth designing works! The theme of each booth designing is closely matched with its company products! Among the worldwide big companies, National Starch, Cargill, Kerry, DSM, ADM, etc. all attend as exhibitors. Compared with the luxury designed style of Hall 8, Hall 9 is characterized by delicacy designing to some extend.

Colored light decoration

Well-proportioned design

Dynamic design

Projection decoration

ADM Company

National starch

In addition to annual favorites like the Fi Europe Conference and Seminar Series, several new features have been introduced this year to provide visitors with cutting edge content and enhanced networking opportunities. For example, the pre-show Breakfast Briefings give attendees a chance to network and hear from leading companies like The Nielsen Company and ING Wholesale Bank over breakfast. The innovative Ingredients in Action pavilion demonstrates the trends driving new product development today, with particular emphasis on the incorporation of innovative ingredients into finished products.

Feedback from exhibitors unanimously signaled this has been the busiest edition of Fi Europe in years. "This has unquestionably been the best Fi Europe so far" said David Sargent, a Director with flavours company FD Copeland. " We've been impressed with the efficiency of the show organization and the quality of the visitors we're seeing is excellent, not only from Europe, but form China , Africa, the Middle East and around the world".

Fi Europe is a biennial global trade show and the leading business platform for the food ingredients industry. The show is a key event in the industry calendar as a premier networking destination and launch pad for innovative new products. Fi Europe is the flagship show in the worldwide portfolio of Fi events.

The next edition of Fi Europe will be held from November 29 -December 1, 2011 in Paris France .


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