In order to serve with a better understanding of the next segment of the market, ABC brand was launched in 1985 as the fighting brand of Kapal Api. ABC is a roast & ground coffee which originally available only in pure coffee powder.
- Product Name: Kapal Api Coffee
- Product Origin: Indonesia
this remarkable blend offers the best of all worlds: a powerful flavour, full finish and hearty aroma. perfect for getting the day off to a great start and keeping you going the whole day.
Throughout the years, Indonesian coffee market which is a roast and ground market has welcomed another form and way of drinking coffee, the 3 in 1 instant coffee. 3 in 1 instant coffee has quite a significant growth since 2001. PT Santos Jaya Abadi has seen this rising opportunity and in the year 2000, launched our first 3 in 1 instant coffee with the brand "Good Day".