Last Great Exhibition of Food Purchasing In 2022!!!21Food Online Expo Returns

21Food Online Expo (5th) returns on 7 to 11, November, 2022. With the theme of "organic and ecological", the expo will be an online exhibition with healthy food and natural products as its core.

The fourth 21Food Online Expo in June this year was a great success, with 13,524 online visitors, 22,633 website visits, and 424 online inquiries, with good feedback from both exhibitors and suppliers.

Each edition of 21Food Online Expo is constantly innovating and following the trend. From the initial 7020 visitors to the current 13524 visitors, the number of cooperative media for each show is also growing, and the influence in the overseas food and beverage industry is also gradually increasing, all of which reflect the promising development of 21FOE.

The exhibits of 21FOE (5th) include food&beverage products, food ingredients, food additives, machinery&equipment in F&B industry and etc.

According to the report, the global food and beverages market grows from USD 5,817.4 billion in 2021 to USD 6,383.49 billion so far in 2022, at a compound annual growth rate (CAGR) of 9.7%. The market is expected to grow at a compound annual growth rate (CAGR) of 8.7% to $890.55 billion in 2026. According to the data, the largest global food and beverage market in 2022 is in the Asia-Pacific region, followed by the Middle East and Africa.

One of the major trends in this market is clean label. The demand for clean label products is rapidly increasing due to the significant increase in awareness of healthy eating. Clean label products do not contain additives, artificial flavor enhancers, dyes or artificial preservatives. In addition, many food service and retail grocery chains have lists of ingredients that cannot be found in the food products in their stores or restaurants. Many manufacturers and producers are also increasingly using natural ingredients and reducing the use of artificial colors and flavors.

Another key trend is the increased demand for functional beverages, with many people seeking specialized beverages to stay hydrated and nutritionally balanced. To capitalize on this market segment, companies are introducing fortified beverages, such as functional juices, and functional waters with health benefits, such as water balance, weight management and digestion promotion.

Thanks to the emergence of communication technology 5G, a major breakthrough has also been made in the field of online exhibitions. Major trade shows have introduced the dual show model. For example, the perennially popular Fi show series adopted a dual show model at Fi Europe in December this year.

Dual-line exhibition is to closely combine Internet thinking, advantages and technology with offline exhibition activities, to bring into play the respective advantages of dual lines, to complement the respective bottlenecks of dual lines, to comprehensively improve industrial efficiency and operation mode while innovating and crossing borders to create a new digital exhibition industry economic form. The understanding of "dual-line exhibition" mode cannot be simply considered as a product that simply moves traditional exhibition on the Internet.

The Restrictions of Offline Exhibitions

1、Limitation of regional location: Traditional exhibitions have strong locality and limitation, and similar exhibitions are held in different areas, so there is a problem of trade-off for exhibitions, and it becomes a big problem to participate in which exhibition will make the benefit reach the maximum.

2、Limitation of exhibition time: the exhibition is held periodically, usually 3-5 days each time, and once it is closed, the timeliness of the exhibition will disappear.

3、Limitation of cost effect: Exhibitors invest a lot of human and material costs at one time, how much can be gained from just a few days of display?

4、Constraints of product display: the city where the exhibition is held is far and near, the size of the booth area and the cost of logistics and storage, etc. have greatly restricted the demand for product display of exhibitors, especially some large equipment, valuable products and products that are difficult to move to the site.

5、Constraints of exhibition integrity: the overstated publicity and investment often make exhibitors and visitors suffer from exhibition selection phobia.

Although offline exhibition is indispensable, from the future development trend, online exhibition has more development potential, scalability and cross-border integration ability.

All in all, online expo is wide in spreading, not strongly targeted and low reach rate; offline expo is narrow, but strongly targeted and high reach rate.

Online expo has strong network communication effect, and with the support of big data technology, the influence and release speed of online expo platform. Since there is no geographical restriction, there is no need for personnel to go to the site, and there is no need to transport exhibits to the site, more exhibitors and visitors can participate, and as long as there is a network, they can exhibit online anytime and anywhere, exchange business cards online, communicate and expand business.

At the end of the general offline exhibition, customers who do not understand or cannot come to the site cannot participate in the exhibition. However, the online exhibition is built in the cloud, with 365 days/24 hours exhibition, and the customers' usage time is not limited, and there is no need to spend huge exhibition cost like traditional offline exhibition, such as booth rental, booth construction, labor cost, transportation cost, material production and other costs. It is only necessary to create a corporate homepage to facilitate customers' collection and browsing. On the other hand, online exhibition makes the communication more personalized. The booths of online exhibitions are still customization, such as the company's Slogan, product pictures, overall colors, etc., which retains the exciting aspects of offline exhibitions and is also more user-friendly.

About 21Food Online Expo(5TH)

Please contact

Tel: 0571-85120497

Email: expo4@expo-foods.cn

Rre-Registration: https://expo.21food.com/fifth/visit/

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